Generating Videos
Generating videos Mavic can generate short-form videos for Reels, Shorts, TikTok, ads, and product demos — from a text prompt, from a single image, or from two images that act as the first and last frame. This article covers how each method works, which models support which mode, and how to keep videos on-brand using @-mentions. Three ways to generate a video Method What it does When to use Text-to-video You describe the video in words and Mavic generates itFew readersCreating Social Posts
Creating social media posts This article covers everything specific to social media posts — single-image, text-only, and carousel formats. For images on their own (without a caption), see Generating images. For long-form content, see Long-form content. Three ways to create a social post 1. Quick prompt in chat Open Chats and type:  for the next geneFew readersGenerating Images
Generating images Mavic can generate brand-consistent images for social posts, blog headers, product variations, and ad creative. This article covers the image-generation workflow, how to get sharp results, and how to apply your Brand Kit and Templates. How to start You have three entry points: 1. From a chat prompt Generate a square image of a cofFew readersEditing Captions Per Platform
Editing captions per platform (and solving character limits) When you create one post and publish it to multiple channels, character limits, formatting, and tone all differ. Mavic lets you tailor the caption for each channel from a single post. Why captions need to be different Platform Character limit Style X (Twitter) 280 (free) / longer for paid Punchy, single-idea, hashtags optional Threads 500 Conversational, light formatting BlueskyFew readersCreating Content Overview
Creating content with Mavic Mavic gives you three ways to create content. Pick the one that fits the moment. The three ways Method When to use Type a prompt in chat You know what you want. Fastest. Run a workflow You want polished, structured output without writing the prompt. Start from an idea or holiday You want Mavic to suggest the angle. All three end in the same place: an editable draft inside the chat that you can refine, schedule, orFew readersGetting Ideas
Getting ideas with Mavic A blank page is the hardest part of marketing. Mavic's Ideate workflows are built to fix that. Use them when you don't know what to post next. The Ideate workflows Click the workflow icon in the chat composer and scroll to the Ideate category. You'll see: Social Media Plan — generates a multi-week plan tailored to your brand goals and audience Campaign Concepts — full campaign structure with theme, channels, post mix, and timing **Single PoFew readers
