Articles on: Guide to Mavic 2.0

Workflow - Alt Text for past Instagram Posts Guide

We’ve built a new Alt Text Workflow to help you generate alt text for your already-published Instagram posts—making your content more accessible and discoverable.


⚠️ Important: Instagram doesn’t allow alt text updates via API for past posts. That means you’ll need to manually copy and paste the generated alt text into the Instagram app.


Here’s how it works:


  1. Head to the Workflows tab


  1. Select the Create Alt Text Workflow

  1. Choose the Instagram posts you'd like mavic to generate alt text for

  1. (Optional) Add custom instructions for more tailored alt text



  1. Once generated, copy the alt text


  1. Click Link to open the selected post directly on Instagram


  1. Tap the ••• (More) button on your post and select Edit



  1. In the Edit Info screen, go to Accessibility



  1. Paste your alt text into the respective image’s alt text field and save your changes.



Updated on: 24/07/2025

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