How to create a new brand workspace with mavic

Here's a guide on how you can create a brand with mavic.

Step 2: Select ' + Create Brand'

After selecting Create Brand, you will be redirected to the brand onboarding flow:

Step 3: Tell us your about your brand!

You can simply share your website with us, and Mavic will gather more details from there.

If you don't have a website yet, no worries! Just give us a brief description of your brand to kick things off.

Step 4: Describe your Customer

To help us understand your customers better, first, tell us about their basic details like age, gender, location and occpuation.

Then, share their interests, values, goal, lifestyle choices, and purchasing behaviors, etc.

Describe your customers

⭐ Pro tip: The more details you provide, the better we can tailor the workspace to your brand. This ensures that the output you receive from Mavic is completely on-brand.

Step 5: Add your competitors

Once we understand your business internally, Mavic looks into your competitors as well. This helps us personalize your workspace better for you.

Add your competitors

You can add up to 5 competitors based on your licenses. ⭐ Pro tip: It's best to focus on direct competitors for the best outcomes.

No worries if you haven’t thought of any competitors yet; you can skip this step and add them under the Brand Book - Competitors section later.

This is not just for scheduling and publishing your social posts. Mavic will analyze your social channels to ensure we have a complete understanding of your business. Social analytics will be available in your workspace too!

You can skip this step and connect your social channels later under Your Content -> Integrations.

⭐ Pro tip #1: Before you continue, please ensure you have admin permissions for the account you want to link.

⭐ Pro tip #2: You will see a pop-up window prompting you to log in to your social account. Make sure to disable any pop-up blockers to prevent the authentication window from being blocked.

Step 7: Confirm your brand!

Ta-da! 🎉 Based on the information you provided, Mavic has generated the initial brand book for you.

Feel free to click the ✏️ icon and make any edits to the information here. You can also regenerate the brand details for improved results.

Updated on: 24/07/2025

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